STRATEGI BKPRMI DALAM MENINGKATKAN DAKWAH DI KECAMATAN PATTALLASSANG KABUPATEN GOWA

Abstract

Da'wah strategy is a process of determining the ways and efforts to deal with da'wah targets in certain situations and conditions in order to achieve the objectives of Da'wah optimally.

            In building a da'wah institution, of course, must mobilize all members to take an active role in increasing da'wah in the community. BKPRMI Strategy Pattallassang District, Gowa Regency, namely: the establishment of TK-TPA (Kindergarten and Al-Qur'an Education Park), preaching training, holding Ramadan safaris, forming taklim assemblies, recitation, mosque management training, and preaching management training. . As for several factors that support and hinder the running of BKPRMI's strategy in increasing da'wah in Pattallassang District, Gowa Regency, namely: 1. Supporting factors: Human Resources (HR) as a quality community, and the existence of mosque youth. 2. Inhibiting factors: lack of community awareness of propaganda, lack of activeness and cooperation of each board, and advances in science and technology.

Keywords: Strategy, Dakwah, BKPRMI