ANALISIS KARAKTERISTIK PENGGUNAAN MEDIA SOSIAL PADA DINAS KOMUNIKASI DAN INFORMATIKA KOTA MAKASSAR

  • Yusmanizar Ibrahim Hernald Universitas Fajar Makassar
    (ID)
  • Thahir Haning Ilmu Administrasi Unhas
    (ID)
  • Alimuddin Unde Ilmu Komunikasi Unhas
    (ID)
  • Muhammad Yunus Ilmu Administrasi Unhas
    (ID)

Abstract

The very rapid development of the use of social media has touched the government sector. It is hoped that the use of social media can connect public officials and the community to be able to support the implementation of better governance. This research was conducted to analyze the characteristics of social media. The results of this study indicate that the characteristics of social media in Makassar City are based on an analysis of the Kominfo social media accounts, it is found that the content data on the Kominfo social media is homogeneous. There are three types of Social Media for the Makassar City Communication and Information Service, namely Facebook with the account name of the Makassar City KOMINFO Service, Twitter with the DISKOMINFO MAKASSAR account name, and the type of social media Instagram with three account names, namely lalinmks, callcentre112mks and Diskominfomks.

Downloads

Download data is not yet available.

References

Antony, & Mayfield. (2008). What is Social Media? London: iCrossing.

Anwar, Khoirul, & Dkk. (2003). Aplikasi Sistem Informasi Manajemen Bagi Pemerin-tahan di Era Otonomi Daerah (SIMDA). Yogyakarta: Pustaka Pelajar.

Ardianto, Karlinah, Dan, & Komala. (2009). Komunikasi Massa : Suatu Pengantar. https://doi.org/10.1017/CBO9781107415324.004

Brian Solis. (2010). The Complete Guide for BRANDS and BUSINESSES to Build, Cultivate, and Measure Success in the New Web. John Wiley & Sons, Inc. https://doi.org/10.5749/j.ctv65sz27.4

Daryanto. (2010). Ilmu Komunikasi 1. Sarana Tutorial Nurani Sejahtera. https://doi.org/10.1558/jsrnc.v4il.24

Fuchs, & C. (2014). Social Media a Critical Introduction. SAGE Publications,Ltd. https://doi.org/10.1016/j.bbapap.2013.06.007

Kietzmann, J. H., Hermkens, K., McCarthy, I. P., & Silvestre, B. S. (2011). Social media? Get serious! Understanding the functional building blocks of social media. Business Horizons, 54(3), 241–251. https://doi.org/10.1016/j.bushor.2011.01.005

Nasrullah, & Rulli. (2015). Media Sosial. Perspektif Komunikasi, Budaya dan Sosioteknologi. Simbiosa Rekatama Media.

Philip Kotler, & Kevin Lane Keller. (2012). The Scope of Marketing. In Marketing Management.

Sarundajang. (2005). Babak Baru Sistem Pemerintahan Indonesia. Jakarta: Kata Hasta Pustaka.

Sedarmayanti. (2009). Reformasi Administrasi Publik, Reformasi Birokrasi, dan kepemimpinan Masa Depan. Refika Aditama. https://doi.org/10.1029/2008GB003237

Sugiyono. (2014). Metode Penelitian Pendidikan Pendekatan Kuantitatif, Kualitatif, dan R&D. Bandung: Alfabeta.

Taprial , V. & Kanwar, P. (2012). Understanding Social Media, United States: Ventus Publishing.

Thoyibie, & L. (2017). Psikologi Social Meida . Retrieved from komunikasi-indonesia.org.

Wakefield, D., Sklair, A., & Gibson, A. (2011). Philanthropy and Social Media. Retrieved from http://www.instituteforphilanthropy.org/cms/pages/documents/Philanthropy and Social Media.pdf

Yulianita, N., & Leksono, N. (2011). Corporate and Marketing Communication (Asosiasi Pendidikan Ilmu Komunikasi, ed.). Bandung.

Published
2021-06-29
Section
Vol.6 No. 2, November 2020
Abstract viewed = 922 times