Vol. 14 No. 2 (2024): Assets : Jurnal Ekonomi, Manajemen dan Akuntansi

Volume 14 Nomor 2, Desember 2024

• THE INFLUENCE OF CONTENT MARKETING, LIVE STREAMING, AND ONLINE CUSTOMER REVIEWS ON PURCHASE DECISIONS AT TIKTOK SHOP

  Arintha Galuh Aprilya, Lilik Indayani, Misti Hariasih

  160-178

  • PDF (English)

  https://doi.org/10.24252/assets.v14i2.52464
  Views: 196 / PDF Downloads: 128
• EXPLORING YOUTH INTENTION TOWARD SELF-EMPLOYMENT IN INDONESIA: EVIDENCE FROM SUSENAS MICRODATA

  Axellina Muara Setyanti, Firdaus Finuliyah, Muhammad Afif Khoiruddin

  179-196

  • PDF (English)

  https://doi.org/10.24252/assets.v14i2.51472
  Views: 65 / PDF Downloads: 43
• THE ROLE OF TRENDINESS IN STRENGTHENING THE RELATIONSHIP OF SOCIAL MEDIA MARKETING FEATURES WITH BRAND TRUST AND IT’S IMPACT ON PURCHASE DECISION

  Azzahra Nur Aini

  197-214

  • PDF (English)

  https://doi.org/10.24252/assets.v14i2.51790
  Views: 196 / PDF Downloads: 152
• THE INFLUENCE OF INFLUENCER CREDIBILITY AND CONTENT CHARACTERISTICS ON PURCHASE INTENTION: THE MEDIATING ROLE OF BRAND ATTITUDE AND TRUST

  Devi Nurul Aulia

  215-230

  • PDF (English)

  https://doi.org/10.24252/assets.v14i2.51931
  Views: 78 / PDF Downloads: 56
• THE INFLUENCE OF WORK-LIFE BALANCE AND WORK ENVIRONMENT ON EMPLOYEE PRODUCTIVITY THROUGH JOB STRESS

  Fajar Purwanto, Elok Cahyaning Pratiwi

  231-246

  • PDF (English)

  https://doi.org/10.24252/assets.v14i2.51211
  Views: 258 / PDF Downloads: 140
• DEVELOPING A TAQWA-BASED INVESTMENT CONCEPT

  Muhammad Ridwan Fachri, Dahlifah

  247-263

  • PDF (English)

  https://doi.org/10.24252/assets.v14i2.52465
  Views: 110 / PDF Downloads: 41
• THE IMPACT OF SELF-SATISFACTION AND DISTRACTION ON KALLA INTI KARSA EMPLOYEES PERFORMANCE WITH FOMO MODERATION

  Muhammad Fajar Nur, Eka Suhartini, Eka Indriyani, Ahmad Effendi, Rusnawati

  264-283

  • PDF (English)

  https://doi.org/10.24252/assets.v14i2.49166
  Views: 103 / PDF Downloads: 37
• DESTINATION POSITIONING AND GENERATION Z LOYALTY IN TOURISM: THE MEDIATING INFLUENCE OF DESTINATION EXPERIENCE AND DESTINATION IMAGE

  Resa Dwi Lestari Lestari

  284-302

  • PDF (English)

  https://doi.org/10.24252/assets.v14i2.51805
  Views: 110 / PDF Downloads: 67
• REPURCHASE INTENTION OF WATCH PRODUCTS AT SHOPEE MARKETPLACE IN BATAM CITY THROUGH CUSTOMER BRAND ENGAGEMENT

  Rizni Aulia, Dhita Hafizaha Asri, Jeffrey Andelson

  303-321

  • PDF (English)

  https://doi.org/10.24252/assets.v14i2.32124
  Views: 70 / PDF Downloads: 44
• THE ANALYSIS OF CROWE HOWARTH THEORY TO ELUCIDATE FRAUD FACTORS IN THE ACADEMIC SECTOR

  Restu Alpiansah, Nur Fitriyah

  322-337

  • PDF (English)

  https://doi.org/10.24252/assets.v14i2.52021
  Views: 65 / PDF Downloads: 28